Deep Dive: Entrepreneurship 4.0

A course by TMG Muenchen

Information about the course

Digital Entrepreneurship,
as a relevant socio-economic and technological phenomenon, which can be considered as the joining of traditional entrepreneurship with an emphasis on leveraging new digital technologies in novel ways, such as social, mobile, analytics, cloud and cyber-solutions, all in order to shift the traditional way of creating and doing business in the digital era.

Digital Entrepreneurship can be defined as embracing “new ventures and the transformation of existing business by creating and using novel digital technologies.

Digital Enterprises are characterized by a high intensity of utilization of new digital technologies (particularly social, mobile, analytics and cloud solutions) to improve business operations, invent new (digital) business models, sharpen business intelligence, and engage with customers and stakeholders through new (digital) channels”

Is this course for you?


If you've answered "I can't" to any of the questions above, then this is the right course for you.

Learning Objectives

  • The Deep Dive workshop provides a short introduction to the technologies and their management challenges. This enables the i4.0 Project Team to understand its value and area of usage.

  • By understanding areas of usage internal needs are revealed and speed of improved automation is increased.

  • The Deep Dive Cycle has the following steps:

  • 1)E-Learning: Scanning content,
  • 2)Live Lecture: Introducing the subject
  • 3)Defining Challenge: Joint Definition
  • 4)Co-Creating Solution: Virtual Team-Collaboration
  • 5)Project Concept: Drafting the Roadmap
  • 6)Feasibility Study: Connect with local Tech Center

  • Result: Rapidly Moving i4.0 Ideas from inception to Implementation

Content and Description

This course will provide you with the insight into the following Module:

Module : Digital Entrepreneurship
>Discover the Start-up Roadmap for Success
-The Start-up Roadmap
-Build the Value Proposition
-Vision, Mission, Culture
-Hiring Talents
-Turning-Products into companies
-Industrie 4.0 Business Models
-Go-to-Market Strategy & Tactics
-Funding Strategies

As this deep dive workshop is designed to have e-learning preparation, limited group sizes for live lecture and breakout sessions for deep dive team co-creation, it enables participants to ‘ask the expert’ questions specific to their needs.
Therefore, this provides a unique opportunity to come away from this deep dive workshop with all the information you need.

Duration 4 hours with up to 20 Team Members
Cost 450.0€ incl. VAT
Difficulty Easy

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